About ChooseSahi

Pay for protein, not for the tub's marketing.

ChooseSahi compares protein powders sold in India on what the label says and what they cost. Every product gets the same formula, and no brand can pay to change where it lands.

The whole grading formula

24 gprotein per scoop
÷
30 gscoop size
= 80% proteinA

What we hold ourselves to

Four rules for every page on this site

  1. 1

    Label figures only

    Protein, scoop size, sugar and price come from the pack and the listing. We don't estimate what isn't printed.

  2. 2

    One formula for everyone

    Purity is protein ÷ scoop size, graded A+ to C at 88 / 75 / 60%. The same maths for a ₹900 tub and a ₹9,000 one.

  3. 3

    No paid placement

    Some shop links earn us a commission. It never moves a grade, a rank or a pick; the formula never sees it.

  4. 4

    We say what we don't know

    We don't lab-test products. When a figure is missing or contradicts itself, we say so instead of guessing.

How it works

One label, four steps

Example numbers, for illustration.

  1. Step 1

    Read the label

    Scoop size and protein from the nutrition panel; price from the listing.

    Scoop 35 gProtein 24 g
  2. Step 2

    Same baseline

    Protein as a share of the scoop, so scoop size can't hide anything.

    24 ÷ 3569% protein
  3. Step 3

    Grade it

    A+ from 88%, A from 75%, B from 60%, C below that.

    69% isB
  4. Step 4

    Put a price on it

    Cost per 100 g of protein, so tubs of any size compare fairly.

    ₹2,129 for 1 kg₹310 / 100 g protein

Live from the catalogue

The numbers, today

whey protein powders graded
3,214
of them grade C: mostly not protein
14%
reach A+
1%
plain-language guides
69
See the full breakdown
SK

Who runs ChooseSahi

Surinder Kumar · Founder

Founder of ChooseSahi. I built the scoring engine and the product database behind it, and I write the guides here. I am not a doctor or a dietitian — what I can tell you is exactly what is on a label, what it costs per gram of protein, and how one product compares with another on the numbers. For medical advice, talk to a qualified professional.

How we make money

Commission on some shop links. That's it.

  • Some shop links, such as "Check on Amazon", earn a commission if you buy.
  • No brand can pay to appear, rank higher or change a grade.
  • No sponsored posts and no brand-edited listings.
  • We don't sell anything ourselves.

Straight answers

What people ask before trusting us

Who runs ChooseSahi?

Surinder Kumar, the founder. He built the scoring engine and the product database and writes the guides. He is not a doctor or a dietitian, and nothing on the site is medical advice.

Can a brand pay to rank higher?

No. There are no sponsored placements and no brand-edited listings. If a product we'd rather not recommend calculates to an A+, it gets an A+.

Do you test the products?

No. Every figure comes from the label and the listing, so we can't confirm the tub matches the label. When our own numbers for a product disagree with each other, it sits out of rankings until they're corrected.

What can't the grade tell me?

Whether the label is true, whether a powder is amino-spiked (added glycine or taurine counts as protein on the label, so a spiked powder can still score well), and anything that isn't printed: taste, mixing, digestion.

See it on two powders you're choosing between

Purity, protein per scoop and cost per 100 g of protein, side by side.

Compare powders How we grade